The Apprentice Blog::Martha's Apprentice
It has started. The new seasons of The Apprentice, and thus the Apprentice Blogs are up and rolling.
On Sept 21st, Martha started the ball rolling with a book development task that had the creatives (team Matchstick) vrs the corporates (Primarius). Each team created a kid's book - rewritting a fairtale and having it illustrated and bound. The test was reading it to a focus-group of kids. Primarius rewrote Hansel and Gretel in rhyme with the kids sneaking out of the house into the New York streets. Matchstick did their own version of Jack and the Beanstalk with Jack going down under the sea rather than up. Matchstick won, and their book is now available from Amazon. Primarius lost and their PM, Jeff, was fired for taking on too much and not listening to his team when they pointed out big flaws in what he was doing.
Check it out!




HIRED
"Mr. Trump wants a young entrepreneur who is feisty and tough and would fit into his organization. I think I'd be a perfect fit."
"I'm the smartest and most talented and most qualified. This is a job interview, and job interviews are about getting the best candidate."
"I'm an intersection of personality, brains and sass." --- Many people say it should have happened sooner, but Ivana got fired for losing too much, and for taking of her skirt for a sale.
"Solutions that really drive companies come from younger people." ---
"The Trump organization needs someone with balance, which I have." --- In
"I try to keep very positive and make sure I'm not tearing down the very people I need to get the job done"--- Maria has been at risk for quite some time now.
"[Trump] has a lot of people working for him with deep pedigrees, and sometimes you need somebody who's going to give you a different angle."
--- Chris saw the writing on the wall - "lose this challenge, get fired." Once the
"It impressed me very much to see the caliber of my competition. But I'm better." >--- Raj, Raj, Raj. Chris handed you his head, and Trump pointed it out. In
"This show seemed like it was made for me, like everything I've done prepared me for this moment." --- Elizabeth waffled her way right into the boardroom in
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Posted by: Taylor Adams | 05 December 2005 at 05:31